Part I Writing (30 minutes)
Directions: Suppose the business school of your university is conducting a survey to collect students’ opinions on the express delivery service industry in China. You are to write a response about its recent development and its impact on people’s lives. You will have 30 minutes to write the essay. You should write at least 120 words but no more than 180 words.
分析中国快递行业的最新发展,以及它如何影响人们的生活。
【思路1】首先,从行业整体发展背景与动因切入,明确快递业蓬勃发展的核心驱动力的是蓬勃的网购与数字经济,概述行业整体向好的发展态势及其对人们生活的深远影响;其次,从行业发展具体表现视角展开,分析行业依托先进物流技术、智能分拣系统与全面服务网络提升配送效率,同时通过多元化服务满足民众多样化需求;再次,从民生与商业双重影响视角入手,阐述快递业为消费者带来网购便捷、及时收寄的便利,同时助力中小商户拓宽销售渠道、推动经营发展;此外,从行业现存问题视角出发,客观指出行业发展中存在的过度包装、服务压力大等现实短板;最后,从行业总结与未来展望视角总结,明确快递业在现代社会的不可或缺性,并展望其优化服务、向绿色可持续方向发展的未来路径。
【范文1】
In recent years, China’s express delivery industry has achieved booming development and exerted a far-reaching influence on people’s daily life.
Driven by thriving online shopping and the booming digital economy, this industry is advancing at a fast pace. Advanced logistics technology, intelligent sorting systems and comprehensive service networks sharply raise delivery efficiency. Besides, diversified services including same-day delivery and cold chain logistics are gaining increasing popularity to meet people’s various needs.
The changes it brings to life are evident. It offers great convenience for consumers to shop online and receive packages in a timely manner. It also enables small merchants to broaden sales channels and promote business growth. Even so, problems like excessive packaging and heavy service pressure still exist.
To sum up, the express delivery industry has become an essential part of modern society. It is expected to keep optimizing services and moving toward sustainable and eco-friendly development.
【思路2】首先,可以从商业模式与产业逻辑视角切入,将快递业视为电商生态中的关键基础设施,分析其如何通过规模效应与网络效率支撑平台经济运转;其次,可以从运营与竞争策略视角入手,探讨企业如何在“速度—成本—服务”之间进行权衡,以及激烈竞争如何不断压缩时间与提升效率;再次,可以从消费者行为与市场需求视角分析,关注“即时配送”如何塑造用户预期,并反过来影响企业决策;此外,还可以从可持续经营视角出发,讨论企业在追求效率的同时如何应对环境责任与长期发展之间的张力;最后,也可以上升到行业治理与商业伦理视角,思考平台规则、行业规范与健康竞争环境的构建。
【范文2】
China’s express delivery sector serves as core infrastructure for the platform economy, rather than a mere auxiliary. Its current development is characterized by dense nationwide networks, remarkable scale economies and refined last-mile operations, which have shortened delivery times drasticallyand become the quiet engine driving the sustained growth of domestic consumption.
This booming industry exerts far-reaching impacts on both commerce and people’s daily life. Commercially, it greatly expands merchants’ market reach, enabling small and medium-sized enterprises to break geographical barriers and connect with consumers across the country. What used to be a competitive edge—delivery speed—has now evolved into a basic requirement for market survival. For consumers, rapid delivery fundamentally reshapes purchasing behaviors, fostering demand for immediacy and making convenience an indispensable part of modern daily life.Notably, sustainability is increasingly integrated into the industry’s development, with greener packagingand recycling initiativesgaining traction.
Ultimately, the sector’s future hinges on striking a balance between speed, cost and operational resilience, where smarter and more efficient systems, rather than the sheer pursuit of speed, will define its next stage of competitiveness.