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I.ReadingComprehension(每题2分,共40 分)
Directions:Therearefourpassagesinthispart.Eachpassageisfollowedbyfivequestionsor unfinishedstatements.Foreachofthem,therearefourchoic esmarkedA,B,C andD.You shoulddecideonthebestchoiceandmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.
PassageOne
Classifiedadvertisingisthatadvertisingwhichisgroupedincertainsectionsofthepaperandisthusdistinguishedfromdisplayadvertising.Suchgroupi ngs#s "HelpWanted","RealEstate(房地产)",“LostandFound"aremade, the ratechargedbeinglessthanfordisplayadvertising.Classifiedadvertisementsareaconveniencetothereaderandasavingtotheadvertiser.
Thereaderwhoisinterestedinaparticularkindofadvertisementfindsalladvertisementsof thattypegroupedforhim.Theadvertisersmay,onthisacc ount,useaverysmalladvertisementifitwereplacedamonglargeradvertiseme ntsinthepaper.Itisevidentthatthereaderapproachestheclassifiedadvertisementinadifferentframeofmindfromthatinwhichheapproachestheotheradvertisementsinthepaper.Heturnstoapageofclassifiedadvertisements
tosearchfortheparticularadvertisementthatwillmeethisneeds.
Ashisattentionisvoluntary,theadvertiserdoesnotneedtorelytoo
muchextentondisplay typetogetthereader'sattention.Formerlyallclassified advertisementswereofthesamesizeanddidnothavedisplaytype.Withtheincreaseinthenumberofsuchadvertisements,however,eachadvertiserwithin acertaingroupiscompetingwithothersinthesamegroupforthereader'sattention.81.Inmanycases,theresulthasbeenanincreaseinthesizeofthespaceusedandtheadditionofheadlinesandpictures. Inthatway,theclassified advertisementhasinrealityadvertisement.Thisisparticularlytrueofrealest ateadvertising?
1.Allofthefollowingfactsareadvantagesofclassifiedadvertisementforadv ertisersEXCEPTthat
A.classifiedadvertisementchargeslessmoney
B.itiseasiertoattracttheattentionofthetargetconsumers
C.itprovidesmoreinformationforthereaders
D.itdoesnothavetorelytomuchondisplaytype
2.Oneoftheexamplesgivenoftypesofclassifiedadvertisementis
A.ahousesforsale
B.peoplewhoareaskingforhelp
C.peoplewhoarelost
D.jobvacancies
3.Whatsortofattitudedopeoplehavewhentheylookatclassifiedadvertisement,accordingtothewriter?
A.Theyareintheframeofmindtobuyanything.
B.Theyarelookingforsomethingtheyneed.
C.Theyfeellostbecausetherearesomanyadvertisements.
D.Theyfeelthesameaswhentheylookatdisplayadvertisements.
4.Accordingtothepassage,inwhichwayhavetheclassifiedadvertisements changednowadays?
A.Theydependmoreondisplaytype
B.Moremoneyischargedforthem.
C.Theyaredividedintomoregroups.
D.Theyarelessformal.
5.Whyhaveclassifiedadvertisementschangedinappearance?
A.Becausepeoplenolongerwantheadlinesandpictures.
B.Becauserealestateadvertisingisparticularlytruthfulnow.
C.Becausetheincreaseinthenumberofsuchadvertisementsmeansthey havetobesmallnow.
D.Becausetherearemoreadvertisementsnowandmorecompetitionamonga dvertisers.
PassageTwo
You stare at waterfall for a minute or two, and then shift your gaze to its surroundings.Whatyounowseeappearstodriftupward.
Theseopticalillusionsoccurbecausethebrainisconstantlymatchingitsmo del of reality to signals from the body's sensors and interpreting what must be happening-thatyourbrainmusthavemoved,nottheother;thatdownwardmo tionsisnownormal,soachangefromitmustnowbeperceivedasonupwar dmotion.
Thesensorsthatmakethismagicareoftwokinds.Eacheyecontains
about120millionrods(杆), whichprovidesomewhatblurryblackandwhitevisi on.Thesearethewindowsofnightvision;onceadaptedtothedark,theycan detectacandleburningtenmilesaway.
Colourvisionineacheyecomesfromsixtosevenmillionstructurescalle dcones(圆锥细胞). Underidealconditions,everyconecan "see" theentirerainbowspectrumofvisiblecolors,butonetypeofconeismostsensitivetored,anothertogreen,athirdtoblue.
Rodsandconessendtheirmessagespulsinganaverage20to25times
Persecondalongtheopticnerve.Weseeanimageforafractionofasecondlongerthanitactuallyappears.Inmovies,reelsofstillphotographsareprojected ontoscreensat24framespersecond,trickingoureyesintoseeingacontinuo usmovingpicture.
Likeapparentmotion,colourvisionisalsosubjecttounusualeffects.When
daygiveswaytonight,twilightbringswhatthepoetT.S.Eliotcalled“theviolet hour".Alightlevelsfall,therodsbecomeprogressivelylessresponsive.Rodsare mostsensitivetotheshorterwavelengthsofblueandgreen,andtheyimparta
strangevividnesstothegarden'sblueflowers.
However,lookatawhiteshirtduringthereddishlightofsunset,andyou'llstillseeitinits"true"colour-white.notred.Ourevesareconstantlycomp aringanobjectagainstitssurroundings.Theythereforeobservetheeffectofa
shiftinthecolourofilluminatingonboth,andadjustaccordingly.
The eyes can distinguish several million graduations of light and shades of colour.Eachwakingsecondtheyflashtensofmillionsofpiecesofinformatio
ntothebrain,whichweavesthemincessantlyintoapictureoftheworldaroundus.
Yetallthisisdoneatthebackofeacheyebyafabricofsensors,calledtheretina(网膜), aboutaswideandasthickasapostagestamp.AstheRena issanceinventorandartistLeonardodVincewroteinwonder,"Whowouldbeli evethatsosmallaspacecouldcontaintheimagesofalltheuniverse?"
6.Visualillusionsoftentakeplacewhentheimageofrealityis.
A.matchedtosixtosevenmillionstructurescalledcones
B.confusedinthebody'ssensorsofbothrodsandcones
C.interpretedinthebruinaswhatmustbethecase
D.signaledbyabout120millionrodsintheeye
7.Thevisualsensorthatiscapableofdistinguishingshadesofcoloriscalled_
A.cones
B.colorvision
C.rods
D.spectrum
8.Theretinasendpulsestothebrain.
A.inshortwavelengths
B.ascolorpictures
C.byaganglioncell
D.alongtheopticnerve
9.Theauthor'spurposeinwritingthepassageliesin.
A.showingthatwesometimesaredeceivedbyourowneyes
B.informingusaboutthedifferentfunctionsoftheeyeorgan
C.regrettingthatwearetooslowinthestudyofeyes
D.marvelingatthegreatworkdonebytheretina
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